Build the finance foundations your business actually needs to grow.
A practical, 1.5 day programme for business owners stuck between the book-keeper and the boardroom.
Frank Basecamp helps business owners build great businesses by showing them what “great” looks like in business finance and how to build towards it.
Basecamp is the point where you stop reacting, and start building deliberately.
At a certain point, running a business gets harder, not because you lack ambition or ability, but because the financial side hasn’t kept pace. You receive reports, but you’re still left asking:
What should I actually do next?
You’re no longer early-stage. But you’re not operating at boardroom level either.
Which decisions matter most right now?
That gap creates noise, decision fatigue, and missed opportunities.
Which levers will really move the business forward?
Basecamp is a chance to step back, assess, and build from a stronger foundation.
Not theory.
Practical, structured work on your business.
1.5 days
$1,975 + GST
Cohort-based, rolling intake
Led by Frank HQ Directors (Greg & Lee)
Structured around diagnostics, teaching, discussion, and action
Many businesses grow faster than their finance setup. Owners are capable, but systems, structure, and visibility haven’t kept up. Basecamp is the pause point: from flying blind to building with intent.
Strategic Partner to
How Basecamp Works
Most business owners don’t need more reports. They need a better starting point. Frank Basecamp is that starting point, a practical reset that helps you assess where you are, what matters most, and how to move forward deliberately.
Pre-work & diagnostics
Basecamp delivery
(1.5 days)
Clear outputs and next steps
Five modules that build a strong finance function from the ground up.
Over the 1.5 day programme, we will cover the following five modules. Each module includes...
What “great” looks like
Common gaps
Practical actions
People & Structure
Do you have the right finance roles, skills, and partners?
Reporting & Insight
Are you getting useful, timely information, not just compliance?
Planning & Forecasting
Are decisions being made with a forward view?
Systems & Processes
Are your tools, workflows, and data flow fit for scale?
Balance Sheet & Funding
Is the business structured and funded to support growth?
By the end of Basecamp, you’ll have:
A clearer view of how your finance setup is really performing
A prioritised view of which levers matter most right now
A stronger understanding of what to expect, and demand from your team or advisors
Practical frameworks you can continue using beyond the programme
What participants say:
“I know what I want to build, what I didn’t know was which levers to pull to make it happen in the most efficient and profitable way. The way the data was presented helped me cut through the noise and focus on what would actually have the greatest impact.”
— Jesse - Frank Basecamp attendee
Meet the Facilitators
Delivered by Frank, led by Greg and Lee
Experienced business advisors who work alongside owners and leadership teams to build stronger financial capability, better decision-making, and businesses that are structured to last.
Greg Byers
Greg began his career at KPMG in Auckland before moving into senior finance roles with General Electric across Australia and Singapore ultimately as a Senior Manager in Financial Planning & Analysis for the Asia Region. In 2008, he founded Frank. With over 25 years of experience, Greg brings both global perspective and practical insight to helping business owners build lasting value.
Lee Maddox
Lee has been a Director and owner of Frank Accounting since 2020. He began his career at KPMG and has over 25 years’ experience across finance and commercial leadership. Lee is passionate about helping business owners cut through complexity. He believes effective planning goes beyond the numbers—it's about creating clarity, alignment, and strategic focus across the business.
What happens next....
Basecamp is the beginning
Improve business structure, see issues sooner, and hold advisors to a higher standard. With the tools and knowledge to implement independently with stronger capability. Optional next-step support is available.
Camp dates are live:
21-22 May or 11-12 June
Make better financial decisions with Basecamp.
Ash Scott
General Manager, TWS
The team at Frank have helped us through a complex growth phase as a business and have played a pivotal role in structuring that expansion.
We have particularly appreciated their attention to detail and their enthusiasm to see our business do well.
Frank have also helped upskill our team members (particularly Ash) in playing our part in better accounting practices.
If you're a modern Kiwi company looking to grow and conduct business in a better way, you need to get in touch with the team at Frank.
Anthony Covic
I cannot speak highly enough of Frank Accounting, especially Lee and Yuri!
Their expertise in forecasting has been an absolute game-changer for our business. They paint a clear, insightful picture of our financial future. This foresight and knowledge has allowed us to make incredibly informed decisions, proactively address potential challenges, and seize opportunities we might have otherwise missed. Their contacts that we have been introduced to have also been fantastic and lucky to have met with these people.
What truly sets Frank Accounting apart is their commitment to strategic thinking and initiatives. They don't simply provide financial reports; they act as a true partner, sitting down with us to develop actionable strategies. Their proactive approach has empowered us to implement targeted initiatives and long-term stability.
Their forecasting capabilities and strategic insights are second to none.
Kira Schmidt
FrankHQ go above and beyond that of regular accountants. Their approach shows a level of engagement in their client's business that is truly unique - they are genuinely invested in making sure their client's business thrives.
In an economic climate where things can be difficult, this attitude, their knowledge and advice have been incredibly beneficial in keeping our business on track for the future.
The first step is simple.
